Creative Copywriter 🇧🇷
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The Dream

In Brazil, since 2002, we’ve talked about the “Dream of the Hexa”: every Brazilian’s dream of winning a sixth FIFA World Cup title.

In this campaign, we brought that shared dream to life.

A message of confidence from the automaker Brazilians trust the most.

Note: For years, Volkswagen used the tagline “You know it, you trust it” in Brazil. It’s considered the most trusted automaker by Brazilians and has been in the country since 1953.